Misty Figueroa is a marketing strategist and author known for her insights on digital tools that drive real sales. Born to Chinese parents and raised in the United States, Misty bridges global perspectives in her writing, bringing a multicultural approach to the field of digital marketing.

With a career spanning corporate roles and independent consulting, she has worked with both small businesses and major brands, teaching them how to transform online presence into measurable revenue. Her books guide readers step by step, from building marketing funnels to optimizing campaigns for conversions. Misty is especially recognized for making complex marketing concepts accessible to beginners.